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By O. Thyssen

Organizational values are a scorching subject as inner most and public businesses are usually not basically evaluated in line with their items and earnings, but in addition in response to the situations of the product - labour stipulations, fabrics, dangers, human rights and social responsibility. Values are changing into the defining id of businesses.

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No person can exist inside only one functional system. It does not comprise the entire person, only a part. Each functional system constitutes a framework for careers where one must be visible and stand out. 19 One is loyal to those who show loyalty towards 30 Society oneself – perhaps, and unless something better comes along. Loyalty is negotiated and renegotiated. It does not last forever and cannot always be trusted. It is marked by time. A modern individual is not only observing the world, but also observing the way other individuals observe her and how she herself observes.

161. Talcott Parsons, Sociological Theory and Modern Society, New York, 1967, pp. 279f. Luhmann, Social Systems, p. 204. F. Hegel, Philosophy of Right, Oxford, 1967, 1976, §183. Alvin Toffler, The Third Wave, New York, 1984, p. 42. Marx and Engels, The German Ideology, Part I: Feuerbach, A. Idealism and Materialism, ‘Private Property and Communism’. Adam Smith, The Wealth of Nations, Chap. 2, New York, 2003. Niklas Luhmann, Love as Passion, Cambridge, 1986. These reservations are due to the fact that some functional systems not only survive despite, but live because of, uncertainty with regard to their code.

The special thing about modern markets is that they perceive both growth and development as growth, which means that growth also pertains to immaterial values such as equality and health. Democratization and rationalization represent growth as well. 6. See Hegel, Philosophy of Right, §191, where Hegel speaks of ‘an endlessly continued multiplication’. 7. See Hegel, Philosophy of Right, §195. 8. Niklas Luhmann employs words as powerful as ‘neurotic’ and ‘drug-like’ to describe the compulsion towards change in the functional systems and claims that ‘a society committed to growth is constantly threatening itself with its own past’ (The Reality of the Mass Media, Stanford, 2000, pp.

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