Communications

Download A Cognitive Psychology of Mass Communication by Richard Jackson Harris PDF

By Richard Jackson Harris

A Cognitive Psychology of Mass Communication is the go-to textual content for any path that adopts a cognitive and mental method of the research of mass communique. In its 6th version, it maintains its exam of the way our studies with media impact the best way we gather wisdom concerning the international, and the way this information impacts our attitudes and behaviour. utilizing theories from psychology and communique besides experiences of the main updated learn, this article covers a range of media and media matters starting from usually mentioned themes, comparable to politics, intercourse, and violence, to lesser-studied issues, comparable to activities, song, emotion, and prosocial media.

This 6th variation deals bankruptcy outlines and steered readings lists to additional support clarity and accessibility of techniques, and a brand new better half web site that comes with advised readings, much more real-world examples and actions, PowerPoint displays, pattern syllabi, and an teacher guide.

Show description

Read or Download A Cognitive Psychology of Mass Communication PDF

Best communications books

Communication in Organisations CMIOLP (CMI Open Learning Programme)

The recent variation of the Chartered administration Institute's Open studying Programme has been up-to-date to incorporate the newest administration strategies and methodologies. It contains present administration innovations, the altering felony framework within which managers function and the impression of know-how within the paintings setting.

Proposal Planning & Writing

In a global of constrained investment, grantseeking is intensely aggressive. Now in its 4th version, this common consultant to concept making plans and writing deals new info and examples to assist grantseekers within the web age. New to this publication are up to date web pages, together with 25% greater than within the final variation.

Change Communications Jahrbuch 2010

Märkte verändern sich, Unternehmen auch. used to be oft vergessen und doch immer wichtiger wird: Veränderung braucht Kommunikation - Veränderungskommuni-kation! Nur die ermöglicht Unternehmen, den MitarbeiterInnen die Bedeutung der Veränderung zu vermitteln - und sie für den Wandel zu gewinnen. Viele Unternehmen kommunizieren ihre Change-Projekte nur unzureichend.

Mass Media Research: An Introduction

Caliber media is the results of meticulous study. MASS MEDIA learn: AN creation, 9e, exhibits you the way it happens--from content material research to surveys to experimental research--then supplies specialist pointers on examining the media you come upon on your way of life. The 9th variation is jam-packed with learn instruments and assessment aids that can assist you reach your direction.

Additional resources for A Cognitive Psychology of Mass Communication

Sample text

Media coverage can encourage competition, cooperation, gender-role development, hero worship, and the enjoyment of sports violence. The second area—music—is a very important medium, especially for teens and young adults. The uses and gratifications of music consumption are examined, as well as specific issues like the nature of content in lyrics and how popular music has (and has not) changed over the years. The final emotion-laden topic, religion, is often curiously absent from the media, perhaps because it is so emotional that producers fear audience reaction.

In addition to the original voicing, users had the option of pressing another button to hear a slower, less slurred and more precise voiceover (Stanley, 2000). The United States is unusual among nations in having virtually no subtitled television available. S. audiences have never had to become used to reading subtitles. Subtitled foreign films are shown, but with rare exceptions only as art films to highly specialized audiences. The conventional industry wisdom, accurate or not, is that American audiences will not watch foreign-language subtitled films or television.

4: Reading, Ignoring, or Not Having to Deal With Subtitles In much of the world a considerable amount of television originates from places where a different language is spoken. Thus programs are either dubbed into or subtitled in the local language. Dubbing allows one to hear one’s own language, though it may not match the movement of characters’ lips on the screen. However, reading subtitles while simultaneously processing the visual content and ignoring the soundtrack in an unfamiliar language involves a set of cognitive skills that requires some practice (Perego, del Missier, Porta, & Mosconi, 2010).

Download PDF sample

Rated 5.00 of 5 – based on 11 votes